Tuesday, July 29, 2014

The Dobbin Difference: What Quality Means To Us


Here at Dobbin, we don't take the words "high quality" lightly. In fact, those two words guide us every step of the way for every garment we make. To prove it, we thought we'd give you a peek into our design and manufacturing process. 

For every Dobbin piece, we start with the fabric. Our silks, pontes, and poplins are made at the exact same European textile mills that supply fabric to the industry's top designers, and we search endlessly for the right fabrics that are on trend, will drape beautifully, and feel good on. Next, we develop custom colors for each fabric, seeking of-the-moment shades that will flatter various skin tones, and scouting out vintage designs to find inspiration for prints. 

When color and fabric have been chosen, we sketch out a silhouette we think will flatter as many body shapes as possible. That sketch goes to our pattern maker, an expert in the field who has 45 years of experience. The pattern maker has great knowledge about what shapes, seams and zipper placements will look best, and has an incredible ability to create patterns for clothes that are sleek but never tight. She really understands women's bodies and works with us to create the best garments possible. Her pattern is translated into a sample garment, then fit on our fit model, who is also an industry veteran with 25+ years experience in the industry. When we fit the sample on her, she's able to provide incredibly detailed feedback (down to the 1/4") of every seam of the body of a garment. This part of the process involves a lot of back-and-forth between us, the fit model, and the pattern maker. We consider all body types, and fit a few times in order to get the garment right. A sample has to have the right linings, trims, and stitches to make sure it's perfect for production. It can be a long and complicated process, but we're not satisfied until it's exactly right!

Once we have our final pattern in hand, it's time to send it off to get marked, graded, and cut in professional cutting rooms, right alongside the highest-end brands in NYC. Finally, it's delivered to the factory right here in New York City's garment district to be sewn into its finished product. We hand-deliver all the details and trims -- buttons, labels, zippers, etc -- and inspect all of our garments to make sure they're up to the Dobbin standard. Every single part of a garment has to be right. We work with all of our makers every single day to make sure it's perfect. This is part of the reason we keep our production in New York rather than outsourcing: not only does it ensure a higher quality product, it lets us oversee every step of the process. From first sketch to final stitch, it all matters to us. 

So there you have it. When you buy a Dobbin dress, you're paying for expertise, craftsmanship, luxurious fabric, timeless style, and American manufacturing. A true commitment to quality. All for less than $200. 

It takes a lot of hard work to ensure the level of quality we guarantee in every Dobbin garment, but we think it's worth it. And when you slip into one of our perfectly fitting dresses or beautifully draped blouses or comfy-yet-sexy pencil skirts, we think you'll agree.

[Dress shown: Sydney Sleeveless Printed Ponte Dress]

1 comment:

  1. I do agree! I love wearing my Dobbin clothes (4 tanks; 3 jackets; 1 blouse and hopefully more to come) and find that I reach for them often. I didn't buy anything from the spring 2014 collection and am kicking myself now!

    But there's always Fall 2014 to look forward to!

    Thank you for your commitment to quality at such a great price. And your customer service is beyond compare!

    I still think you should go on Shark Tank, though!

    Chris

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